For real estate agents and brokerages
Your next listing often comes from someone you already helped. These holiday ecards for real estate are short animated cards with your brokerage's logo, colors and words, sent by email to past buyers and sellers, current clients and the people who refer them. Build it in your browser and see the finished card before you pay.
No account until you pay. Your broker approves it by link. One price for your whole list.
Since 2003
"I've had clients say they play it again and again!"
BroadPoint Technologies, Inc.
"We received numerous compliments from our card recipients..."
MacroGenics, Inc.
"...we never expected such a positive response in the form of calls and e-mails from our recipients."
Mayor's Office of Special Events
Made for a brokerage
Type your brokerage's website address and the card takes your brand colors and finds your logo. Or drop in a logo file and the colors are read from it. Then every line of text is yours: the greeting, the message, and whether it comes from you, your team or the whole brokerage.
The result is a real estate holiday ecard that plays like a short film: your logo, your colors and your words, with music, full screen on a phone. It plays on its own web page, and the email that carries it to your clients is designed for you, with an animated or still graphic of the card. The demo on this page was set up for a brokerage in gold and navy; press Make this yours and the studio opens it in those colors, ready for your own logo and photos.
Type your brokerage's website and the card takes your colors and finds your logo.
On a Photo & Text design, add photos of your team, your town or a home you sold this year.
Happy Holidays, a thank-you for the move, or your own words, signed by you, your team or the brokerage.
Copy the first card, change the name and the words, and each agent sends a card that is clearly from them.
Your listings, your website or a page to ask about a home, shown when the card finishes.
The card's page shows how many people actually watched it, and sets no cookies on your clients.
Three steps
Pick a design and type your brokerage's website. Your logo and colors come in.
Change the words, add your photos, watch the finished card play, and send your broker the approval link.
Pick your list size and buy. We send it, or you send it from your own email platform.
The catalog
The demo above is one of 51 holiday designs, and every one of them takes your brokerage's logo, colors and words. Press Change Colors to see a design in your colors, Preview to watch it, or Customize to open it in the studio.
Keep it short and personal. A real estate holiday card message works best in two or three sentences: thanks for letting you help with the move, a wish for the season in their home, and who it is from. Start from one of these and change any word.
"Happy holidays from all of us at [brokerage name]. Thank you for letting us be part of your move."
"Wishing you a warm holiday season in your home, and a great year ahead."
"Thank you for trusting us with your search this year. Wishing you a peaceful holiday season, and an exciting year ahead."
"Season's greetings from your team at [brokerage name]. We look forward to the year ahead with you."
"Thank you to the lenders, inspectors and neighbors who sent friends our way this year. Happy holidays from [brokerage name]."
"Season's greetings from your neighbors at [brokerage name]."
"To every agent at [brokerage name]: thank you for a year of keys handed over. Enjoy the holidays."
Need more ideas for a holiday message to past clients? Fifty more are in our holiday card messages for business.
Many agents still mail printed real estate holiday cards to a handful of recent buyers. A holiday ecard for real estate clients covers everyone else on your list.
Most holiday cards for real estate clients go to four groups.
Holiday cards for past clients do the quiet work of staying top of mind: a buyer from three years ago is often the person whose friend is about to list. A card holds one message, so many brokerages make two: one for clients and referral partners, one for their own agents. Copy the first card, change the words, and both live in the same account.
Your list is a neighborhood of different faiths and traditions, so most agents choose Happy Holidays, Season's Greetings or warm wishes for the new year. Every word on the card is yours to type, so the same design carries whichever greeting fits your list. Some agents send a thank-you at Thanksgiving as well, which arrives before the December rush.
Clients remember the agent, not the brokerage. The card is bought for one list size and you choose who it goes to. If each agent wants their own name on it, build one card per agent: copy the brokerage's card, change the name and the closing line, and each agent sends a card that is clearly from them.
Before anything is bought, press Send for approval and pass the link to your broker or team lead. It shows the real, finished card with a watermark, has nothing to download, and needs no account. When it is approved, answer one question at checkout and the clean card is made in about one to two minutes.
There are two ways to send, at the same price.
Either way, the email is designed and tested to render as widely as possible, and the card's own page sets no cookies on your clients and is kept out of search engines. How each way works · Privacy.
Your brokerage decides every word on the card, including the brokerage name and anything your state or your broker asks to appear on what agents send. If you are unsure what your brokerage expects on a holiday card, ask before you send.
The first two weeks of December are the usual window: after Thanksgiving, and before your clients leave to visit family. Send it midweek, when it lands in an inbox that is being read. If we send it, you can schedule it ahead of time.
End the card with a link to your listings, your website or a page where a client can ask about their home's value, so a client who enjoyed it has somewhere to go in the new year.
| People you send to | Price (USD) |
|---|---|
| 0 to 500 people | $99 |
| 501 to 1,000 people | $249 |
| 1,001 to 2,500 people | $399 |
| 2,501 to 5,000 people | $599 |
| 5,001 to 10,000 people | $899 |
| 10,001 to 20,000 people | $1,499 |
| 20,001 to 30,000 people | $2,099 |
| 30,001 to 40,000 people | $2,699 |
| 40,001 to 50,000 people | $3,299 |
| 50,000+ people | Get a quote |
Prices in US dollars. One purchase per card. There is no subscription and nothing to renew.
Start from the demo in your colors, or pick any design.
More in professional services: Holiday ecards for law firms · Thanksgiving ecards for accounting firms · Holiday ecards for accounting firms · Holiday ecards for staffing agencies
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